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Helping Deliver a Smoke-Free Future 

Whatever your next generation nicotine delivery product (NGP) requirements, we have the experience and breadth of regulatory understanding to support your tobacco harm reduction strategy by accelerating your product to market.

Aleema Iqbal, Broughton scientist working in laboratory whilst wearing lab safety equipment

Our Commitment to a Smoke-Free Future

For decades, the only way to consume nicotine was to release it by burning and smoking tobacco. However, this releases thousands of other compounds known to cause smoking-related diseases. Science and innovation mean nicotine can now be consumed without the burning of tobacco.

By helping our clients demonstrate to regulators the reduced risk potential of their next generation nicotine delivery products (NGPs) we can accelerate these products to market and support the elimination of smoking to promote better health outcomes.

Woman inserting nicotine pouch in to her gums

Improving the Lives of Smokers

Accelerate your next NGP innovation to market within your chosen regulatory framework with the help of our analytical testing expertise, product realization insights, and scientific consultancy knowledge. Ensure your NGP is designed from its early concept phase aligned with your chosen regulatory pathway to save time and costly technical reworks at later stages of development. Ensure your long-term product roadmap is built with regulatory pathways and submission deadlines in mind and has a comprehensive scientific strategy to bridge regulatory submissions to reduce time-to-market and investment in scientific testing across different product iterations.

A smoke-free future where smokers can switch to alternative nicotine delivery products that are scientifically proven to be less harmful is possible. By helping to accelerate your new NGP innovations to the market, we aim to help improve the lives of millions of smokers.

Analytical Testing for NGP

High-quality analysis and accurate test data from our scientific experts ensure you have the confidence and insight necessary to make informed decisions at every stage of your NGP development, regulator submission, or post market compliance project. From quality-controlled sample handling to analytical testing excellence, in-depth analysis, and problem-solving, our experts are there with you every step of the way to ensure the smooth and timely execution of your project.


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3 scientists wearing lab gear looking at lab equipment
Nveed Chaudhary Broughton Chief Scientific Officer presenting at a conference


Scientific and Regulatory Consultancy for NGP

Working with a bespoke integrated team of cross-functional regulatory scientists, you will have access to the right expertise at each stage of your NGP project. Your individual Technical Project Lead will bring years of industry experience and insight to ensure smooth transitions between different stages in the development lifecycle or regulatory compilation process, improving project efficiency and timelines. Whatever your NGP requirements, you’ll have access to the best scientific and regulatory experts, with years of experience working on regulatory projects, to help de-risk the project and solve any roadblocks in partnership with your in-house team.


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Nicotine regulation

Benefit from tailor-made scientific strategies and expert advice across product realization, regulatory submission, and post marketing compliance projects to help speed your NGP innovation to market and achieve commercial success. Move from just focusing on regulatory compliance in a chosen market to developing a global regulatory strategy for your NGP roadmap that will give you a competitive advantage and enhance your brand position with regulators and customers.

Whatever your chosen regulatory pathway, we are here to help you succeed.

  • U.S. Premarket Tobacco Product Application (PMTA)
  • U.S. Modified Risk Tobacco Product (MRTP)
  • Medicinal Product
  • European Tobacco Products Directive (TPD)
  • UK Tobacco and Related Products Regulations (TRPR)
  • European Medicines Agency (EMA) Marketing Authorisation Application (MAA)

Nicotine Services Resources  

Learn more about how we can help bring your next generation nicotine delivery product to market through high-quality analytical testing integrated with expertise in scientific strategy and an understanding of global regulatory pathways.


Whitepaper: Nicotine Pouches: An Extraordinary Opportunity to support Tobacco Harm Reduction

There is no doubt that the reduced-risk industry today is at an impasse, although there is now common acceptance that combustible cigarettes are the most hazardous form of nicotine delivery due to the accompanying harmful chemicals produced from tobacco combustion.

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PMTA Guide For NGP businesses

At Broughton, our consultants have deep industry knowledge across all the elements required for a PMTA. We guide you through and generate the required data, to ensure that FDA finds your applications strong and compelling.


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A Guide To TPD and TRP

An overview of the Tobacco Products Directive and Tobacco-Related Products Regulations. Get the straightforward answers you’re looking for when it comes to TPD and TRPR analysis.

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Next Generation Nicotine Products Service Guide

We help companies of all sizes through the product lifecycle stages, from concept innovation, product realization, and regulatory submission to post marketing surveillance. 

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Speak to an Expert 

Arrange a meeting with a scientific or regulatory expert to discuss your NGP project and learn how we can help accelerate your product to market to maximize your success.

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Nicotine Industry Insight and Expert Opinion

Learn more about our activities and gain insight from our scientific and regulatory experts

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